From Trends to Action: How 2025 Travel Behaviours Inform 2026 Opportunities
Join us for an exclusive regional tourism insights webinar as Environics Analytics shares a comprehensive look at 2025 visitation trends across Ontario’s Southeast region. Building on the presentation delivered at the Ontario Southeast Tourism Summit in November 2025, this session will dive into full-year VisitorView® data, highlighting shifting travel behaviours, top domestic, U.S. and international markets, evolving traveller segment patterns, and what these trends mean for regional planning and collaboration in 2026 and beyond.
The webinar will be presented by Emilie Comeau-Sinclair, the Vice-President of Account Management and Tourism Lead, alongside Jennifer Robins, MBA, Vice President, Business Development and Tourism Lead at Environics Analytics. Together, they will walk through the year’s key insights, provide practical takeaways for stakeholders, and answer your questions on how to apply data-driven intelligence to support visitation growth across the region.
This is a must-attend session for municipal, DMO, economic development, and tourism industry partners looking to stay ahead of changing traveller dynamics and strengthen regional strategies.
